Case study · Premium detailing · Scunthorpe
Not just a website. A whole business in one place.
Overview
A cinematic brand site plus a custom admin panel they actually log into. Live analytics track enquiries, top services, visitor counts, Instagram taps and review clicks. The loyalty scheme stamps customers per visit, queues reward claims for staff approval, and redeems on a single tap.
Build
Everything that shipped, nothing behind a tap- 01
30-day enquiry trend
A rolling chart on the dashboard shows enquiry volume across the last 30 days. Owner can see at a glance whether marketing is working — without opening Google Analytics.
- 02
Top services breakdown
Which services are getting booked most. Useful for pricing, capacity planning, and knowing what to push on Instagram next week.
- 03
Live visitor + social tracking
Visitor count, Instagram taps, Google-review clicks — all captured server-side, no third-party scripts. Owner sees what's working in real time.
- 04
Loyalty stamps + claim queue
Customers earn a stamp per visit. When they hit the threshold, the reward goes into a queue for staff to approve before redemption. No accidental free details.
- 05
One-tap reward redemption
Staff confirms the reward in one tap from the admin panel. Customer's balance resets, the redemption is logged for the books.
- 06
Secure auth + spam-protected APIs
Magic-link login, role-based permissions, spam-protected APIs, audit log on every change. The boring security work that keeps insurance happy.
The admin panel they actually log into.
Next
Tell us what you do — we’ll show you what your version could look like.